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Effective Date: July 1, 2012

Base Thecnology & Information Services S.L. (BaseTIS) values the privacy of those who use our web site, products and services and makes all commercially reasonable efforts to protect it. This Privacy Policy covers the collection, use and disclosure of personal information that may be collected any time you interact with Ever Action Tags (EATags), such as when you visit our web site, use or purchase our products and services, or communicate with EATags employees. Please read the following to learn more about what information we collect, what we do with that information, and how we may use your personal information.

Information Collection and Use

The primary reason that we collect certain personal information is to provide the best possible level of customer service. It enables us to deliver product announcements, software updates and special offers as well as provide convenient and personalized user access and improve the features and usability of our products. Registered EATags users can view and change their personal information at any time by visiting the EATags account information page by signing in at www.eatags.com and clicking on the “Account” link. Unregistered users may still be able to use certain EATags web sites and services, in which case no personal information is collected.

BaseTIS may collect information and use it for internal business purposes in a number of situations, for example:

  • Personal information such as name, e-mail address, contact preferences, which EATags products and services you use;

  • Demographic information such as your occupation and where you use your computer and mobile devices — to improve our understanding of our customer needs;

  • Tracking information about your visit from the browser or EATags application on your computer or mobile device, including IP address, cookies and the pages you request — to analyze trends, administer the site, track your navigation of the site, deliver relevant advertisements and gather broad demographic information for aggregate use (note that IP addresses are not linked to “personally identifiable information”); and

  • Aggregate information from multiple users without personally identifying individuals, such as geographic region, which we may share with our business partners — to improve understanding of customer needs and provide relevant services.

You may elect to terminate your participation in the services at any time and/or delete information you save on EATags features. If you cancel your account, or delete any feature or feature content, it will no longer be accessible to you or others who may access the service, but there may continue to be residual copies of such information due to the nature of the computer system’s operation and ongoing data back-up and archiving.

You may also change your contact preferences after logging into your EATags account at www.eatags.com and going to Account information. If you wish to opt out of email marketing communications from us, you may click the “unsubscribe” link at the bottom of an email message you receive from us.

Your Evernote® Username and related information

The EATags web site allows you to create an “EATags Username” based on your personal information. This is required in order to take full advantage of the EATags services. It also allows EATags to provide more personalized and convenient service and saves time when you want to use the EATags services, update your software or settings, or search for EATags-related information.

Cookies and Tracking Pixels

Cookies are small data files that a web site you visit may save on your hard drive that usually includes an anonymous unique identifier. A cookie cannot retrieve any other data from your hard drive, pass on computer viruses, or capture your e-mail address. The EATags web site uses cookies for user authentication, keeping track of your preferences, promotional campaigns that require user identification, keeping track of our audience size and traffic patterns, and in certain other cases. We may include tracking pixels, which are small graphic images, in our email messages and newsletters to determine whether the messages were opened and the links were actually viewed.

You can configure your browser to accept cookies, reject cookies or notify you when a cookie is being used. However, if you configure your browser to reject cookies, you may not be able to use EATags services that require you to sign in or take advantage of all the features of EATags. If you do not want to receive tracking pixels, you will need to disable HTML images in your email client, but that may affect your ability to view images in other email that you receive.

EATags may allow third party business partners that display advertisements on some of our web pages to maintain their own cookies on your computer. These business partners do not have access to EATags’ cookies and their use is subject to their own privacy policies.

You can read more about our Cookies Policy here

Links

The EATags web site and services may contain links to other sites. EATags is not responsible for the privacy policy or other practices employed by web sites linked to, or from, our web site nor the information or content contained therein. This privacy statement applies solely to information collected by this web site.

Data Security

EATags is committed to protecting the security of your information and takes reasonable precautions to protect it. However, Internet data transmissions, whether wired or wireless, cannot be guaranteed to be 100% secure and as a result we cannot ensure the security of information you transmit to us; accordingly, you acknowledge that you do so at your own risk. Once we receive your data transmission, we make all commercially reasonable efforts to ensure its security on our systems:

  • Your EATags password is protected by encryption and only you have access to it;

  • Your personal information and data stored in our systems is protected by various physical, electronic and procedural safeguards. It is housed in a secure facility and EATags restricts physical and network access to this facility to select trained staff and regularly evaluates its technologies, facilities, procedures and potential risks to maintain the security and privacy of our users’ data. As a rule, EATags employees do not monitor or view your personal information or content stored in the EATags service, but it may be viewed if we learn that our Terms of Service may have been violated and confirmation is required, or we otherwise determine that we have an obligation to review it; and

  • Certain EATags services support the use of standard SSL encryption to protect data transmissions. However, this is not a guarantee that such data transmissions cannot be accessed, altered or deleted due to firewall or other security software failures.

If EATags learns of a security system breach we may attempt to notify you and provide information on protective steps, if available, through the e-mail address that you supplied during registration or posting a notice on our web site. Depending on where you live, you may have a legal right to receive such notices in writing.

Children

EATags complies with the U.S. Federal Trade Commission (FTC) Children’s Online Privacy Protection Act (COPPA), which requires us to inform parents and legal guardians about how we collect, use and disclose personal information from children under 13 years of age.

EATags is not currently directed to children and we currently require users to verify that they are at least 13 years of age upon registration. We will not knowingly collect personal information relating to children under 13 years of age, and if we learn that we have inadvertently done so, we will promptly delete it.

International Users

EATags abides by the safe harbor framework set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information collected from the European Union. The following link provides more information about the   U.S. Department of Commerce Safe Harbor Program.

Our servers are located in Ireland. If you are located in any other nation with privacy legislation you should be aware that personal information submitted to EATags will be transferred to a data center in Ireland. If you post information to the EATags sites you are confirming your consent to such information, including personal data and content, being hosted and accessed in Ireland.

Changes and Updates

As this Privacy Policy may be updated from time to time, we will revise and display the effective date at the top of the web page. You should periodically review it to keep abreast of our plans and procedures to protect the personal information that we collect. Your continued use of the EATags services constitutes your agreement to this Privacy Policy and any updates.

If BaseTIS or the EATags services should ever sell its assets, merge with another entity or file for bankruptcy, information collected from this web site and in the operation of the services may be transferred as assets of BaseTIS.

Contact Us

EATags welcomes your feedback regarding this Privacy Policy and our   Terms of Service . If you have questions, comments, or concerns about either one, please contact us by e-mail at   compliance AT eatags.com   or postal mail at:



BaseTIS

Attn: Compliance Manager

C/ Ramón y Cajal 75, 1

08012 Barcelona

Spain